Home / News / Details

China Market Entry for Small Beauty Brands – Top Tips

Clean Beauty Asia
China is a land of opportunity in so many ways. 1.3 billion people, 894M of them are shopping online and e-commerce sales are growing at +17% YOY. In 2020 e-commerce sales are expected to reach 30% of total retail sales which is amongst the highest percentages globally. All beauty brands should take into account four tips when planning optimal China market entry.

As we all should be, I am constantly learning and especially in a market as dynamic as China no one strategy will work indefinitely you need to have your ear to the ground and adapt quickly.

Please Log in or Sign up (FREE) to read the full content.
We provide full-scale Chinese cosmetic market entry services (including cosmetic registering & filing, regulatory consultation, customized training, market research, branding strategy). Please contact us to discuss how we can help you by cosmetic@chemlinked.com
Any article that states "Article source: Clean Beauty Asia (non-chemlinked)" is reproduced from other medias. It intends to share information but not stands for ChemLinked viewpoints and ChemLinked is not responsible for the authenticity of the article.