×
  1. Home
  2. News

China Cracking Down on False Cosmetic Advertising

  •   10 Oct 2018
  •    Winnie Xu
  •  296
  •   Post a comment

    Takehome: Cosmetic stakeholders involved in false advertising will be subject to more stringent punitive measures as part of China’s latest consumer protection campaign.

    On Sep. 30, China National Radio and Television Administration announced that a special rectification campaign targeting incompliant radio and TV advertisements would run from the date of announcement until the end of 2018.

    The crackdown focuses on nine types of advertisements which utilize terminology deemed as exaggerated, deceptive, misleading and fraudulent and will cover pharmaceutical products, health care products, cosmetics and beauty products and three financial products.

    Cosmetic stakeholders shall strictly comply with relevant national regulations and rules such as the Advertising Law. Any violations found during supervision and inspection conducted by the radio and television administrative departments at all levels will be dealt with pursuant to the "Measures for Handling Violation by Radio and Television Broadcasting Agencies". Serious violations will be subject to publication and/or suspension of advertising activities.

    You are a visitor, Please login.

    Share this:

    ABOUT THE AUTHOR

    ChemLinked Editor

    She has expertise in China cosmetic regulations especially in CBEC, cosmetic registration/filing compliance requirements.

    COPYRIGHT: You may circulate web links to the web and contents, but they are intended for your personal, non-commercial use only. For other use of any materials, you can contact with editor@chemlinked.com to seek consent. Find out more about our copyright policy here.
    CORRECTIONS: we do our best to provide you with accurate information. However sometimes errors slip under the radar. If you notice any errors contact us on: editor@chemlinked.com
    Content sharing or co-authoring: just send messages to our editor team.