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Thailand Updates Advertising Manual for Cosmetics

Oct 17, 2024
Winnie Xu
The updated manual mainly outlines essential principles for cosmetic advertising, prohibited claims, examples of acceptable and unacceptable marketing messages across 23 categories, and details on penalties for non-compliance.

On September 25, 2024, the Thai Food and Drug Administration (Thai FDA) issued a revised version of its Cosmetic Advertising Manual, aimed at enhancing the regulation and compliance of cosmetic advertisements under the Cosmetics Act 2015. This manual provides regulatory officials with clear instructions for overseeing cosmetic advertisements, while serving as a comprehensive resource for advertisers to create ethical and compliant promotional content.

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Tags : ThailandLabeling/Claim/Advertising
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